To win the Daytona 500 is one stop on your quest toward auto racing greatness. To win is more than just going fast. It requires a plan. Perhaps you think that auto racing is just a lot of circles at a fast speed. Nope. Everything from tire pressure to the…
Stop Losing Advertisers
We have all been there before.... An advertiser cancels for no apparent reason. You call them... No return call. You email them... No return email. You speculate. You wonder. You lost. So, what now? You can blame others or, you can fix the issue.
Fixing 5 Common Ad Sales Roadblocks!
What are the five most common roadblocks that are stopping you from exceeding your ad sales goals? All to often, as I teach ad sales training workshops, I observe the most common problem stopping sales people from being a raging success are random patterns passed off as a "sales process". …
6 Simple Things You Must Do to Achieve Your Ad Sales Goals in 2016
Each New Year we set resolutions or goals for the upcoming year. As an ad sales training coach it was interesting to learn that experts tell us that 90% of people set goals on January 1st, yet less than 10% achieve those goals. So, after training over 3,000 ad sales…
10 Ways To Avoid The Holiday Ad Sales Blues
This time of year things tend to slow down in “Sales Land”. Well, at least that is the thought anyway. I often hear ad sales reps say, “Nothing happens between Dec 21st and Jan 8th. I feel this is a misguided statement that is used as an excuse…
20 Revenue Ideas in 20 Minutes!
Yes, you read this right. I was asked to offer 20 revenue ideas in 20 minutes at the Niche Digital Conference in Savannah, GA. For those of you that know me... I am an ad sales training coach and yes... I do talk fast. But, not that fast! So, I…