100% customized ad sales training. No canned PowerPoints. Fun, funny and interactive training! No fluff!
Ryan sells media every day! Plus, he is hilarious! So, his training is relevant, respected and entertaining. He will create an ad sales training program specific to your teams needs, goals and experience level.
See potential ad sales training topics below. Topics and programs for rookie and veteran sales reps.
Bring ad sales expert Ryan Dohrn to your office for a one or two day agenda of intense ad sales training!
..Email or call Ryan today and set up a time to discuss what you feel is best for your team. Click here to contact Ryan today!
“Ryan’s media sales training is fun, relevant, and has quickly produced results within our sales team of rookie and veteran sales reps.” – Kevin James, Moser Community Media
“I have to say it was the most inspiring and truly helpful sales training I’ve taken. Everything Ryan taught was relevant, real, usable, and part of a media salesperson’s daily life. Thank you!” – Erin Oliver, Royal Media Partners
“I was resistant to ad sales training. Been there, done that. I have been in the media business for nearly 40 years. I love Ryan’s training. He is funny, relevant, and backs everything up with solid research.” – Linda Andersen, Chronicle of the Horse Media
“Ryan’s training has been working wonders. It’s been a staple of making my media career such a success.” – Jeremy Ewald, Charged Electric Vehicles Magazine
Here are some potential ad sales training topics for you to consider….
PROSPECTING FOR SUCCESS! Creating and Executing Your Big 50 Prospect List. This workshop is all about sales lead generation! Pump up your inbound sales leads by 25-35% in the next 30 days! Prospecting is a dying skill set, and it is so important to sales success. Ryan will show how to prospect and handle 50 new clients in the next 30 days. This single workshop alone will change your sales life forever.
CREATING YOUR DIGITAL SALES STORY: What do you say, and how do you pitch your digital product offerings to a dazed and confused advertiser? Learn to explain the main “pieces” of your digital offerings in a way that will get advertisers excited. Learn the questions to ask to determine their actual media goals and create on-the-spot solutions to their needs. This is a jam-packed workshop that will help you tell a compelling digital story in no time.
DIGITAL SALES STRATEGIES FOR SUCCESS: Now more than ever, advertisers are fleeing us for Google Ad Words, Facebook, or online-only digital ad opportunities. Learn how to handle these objections with detailed facts and stats. Learn why most advertisers think that digital is the cheap alternative when it really is not. Ryan will show you how to prove that traditional media is alive, well and needed. Plus, learn how to enhance your conversations when you talk about your digital products. Let’s create a multi-media or bundled opportunity that advertisers will LOVE!
DIGITAL HABITS OF SUPER-STAR MEDIA SALES EXECUTIVES: How to sell more to frazzled advertisers. Learn tips on reducing risk for the client, prospecting with ease, helping new clients through the digital ad creative process, ways to educate them before they buy, and what to say to get them 100% on board. Ryan has worked with over 3,000 ad salespeople. He has narrowed down the habits of the digital sales super stars he has met. These habits you will want to replicate today!
SELLING PAID/SPONSORED CONTENT: Is buying a page no longer getting your advertisers excited? Are they demanding more ROI or, even worse, not believing that print is still viable? Digital sales expert Ryan Dohrn will yeah you a step-by-step guide to selling and executing the paid content plan. Help your advertisers position themselves as thought leaders through compelling content creation. Ryan will offer you detailed advice to make this ad opportunity a must-buy for your advertisers. He will take you through the many pieces of the digital side of the paid content opportunity and show you proven selling techniques that will excite the prospect and close the business!
BECOMING A TIME MANAGEMENT MASTER: This is one of Ryan’s most popular workshops! From creating call zones to time-saving email templates to better using your CRM tools, learn expert tested tips to reclaim 8 hours per week and win more business faster. Ryan will share his top 10 time management tools that will help you boost your personal productivity by 35% in one week!!
HOSTING SALES CALLS THAT CLOSE BUSINESS! So You Booked a Meeting… Now What? 10 strategies to deploy and understand to earn business when you have the client’s attention. Learn “the” 10 critical sales questions that move conversations forward. Ryan shares a unique look at the psychology behind advertiser’s decisions. This workshop is critical if you want to close more deals on the first visit with a client. Reduce risk, increase sales and save time in the total sales process.
DIGITAL SALES STRATEGIES FOR SUCCESS: Now more than ever, advertisers are fleeing us for Google Ad Words, Facebook, or online-only digital ad opportunities. Learn how to handle these objections with detailed facts and stats. Learn why most advertisers think that digital is the cheap alternative when it really is not. Ryan will show you how to prove that traditional media is alive, well, and needed. Plus, learn how to enhance your conversations when you talk about your digital products. Let’s create a multi-media or bundled opportunity that advertisers will LOVE!
OVERCOMING OBJECTIONS FROM THE GET-GO! Learn how to handle the 10 most common media sales objections. Plus, throw out any objections you have heard this month and see how Ryan will handle them as well. Your ability to handle objections and turn them into a sale is critical to your success as an ad sales rep. Come prepared to give your thoughts too as Ryan helps you get into the mind of the advertiser and bring objections to a fast stop!
HABITS OF SUPER-STAR MEDIA SALES EXECUTIVES: How to sell more to frazzled advertisers. Learn tips on reducing risk for the client, prospecting with ease, helping new clients through the ad creative process, ways to educate them before they buy, what to say to get them 100% on board. Ryan has worked with over 30,000 ad salespeople. He has narrowed down the habits of the sales superstars he has met. These habits you will want to replicate today! Plus, learn why randomness kills your day and your sales goals.
OUTSELLING YOUR COMPETITION! WHAT IS YOUR D FACTOR? Tired of being compared to your competition? Tired of selling against other media that offers rock bottom rate? What about those competitors that are just liars? Well… let me ask you this… What is your “D” factor? What is the one thing that makes you DIFFERENT than every other ad sales rep that will call on an advertiser today? For most ad sales people the sales process is all about the media they are selling. What if YOU are the real reason people buy or don’t buy? What if your approach has been wrong for years? Ryan will help you identify your D Factor and use it to your advantage today!
THE 15-MINUTE AD SALES CALL! Stop wasting time with long sales presentations! Learn how to turn 15 minutes into a closed deal! This new strategy is working across the nation in B2B and consumer markets. Advertisers love it and sales reps are raving! This sale technique is so easy you will use it immediately!
From Chicago to Sydney to Berlin to Des Moines!
Ad sales training for all media sales executives at any level.