On Site Newspaper Ad Sales Training

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NEWSPAPER AD SALES TRAINING WORKSHOPS

 

Sales Process For Success: Most sales people suffer from random patterns. Bryce details a specific sales process for success. Remove risk.  Create clear decision paths.  Comfort the client through change. Plus, a unique way to close the value/ROI gap between the ad buy and the renewal.

Creating and Executing Your Big 50 Prospect List: Prospecting is a dying skill set and it so important to sales success. Bryce will show how to prospect and handle 50-100 new clients in the next 30 days.

Voice Mails and Emails That Sell: How to leave killer voice mails and what the perfect sales email looks like. We will write these and practice them too.  This workshop alone will change your sales life in 45 minutes.

So You Booked a Meeting… Now What? 10 strategies to deploy and understand to earn business when you have the client’s attention.  Learn “the” 10 critical sales questions that move conversations forward.  Bryce shares a unique look at the psychology behind advertisers decisions. Plus, find out the 5 trigger words that kill all ad deals.

Advanced LinkedIN training and Google Sales Recon training.  Hands on live demonstration of how LinkedIN will become your new best sales resource.  Plus, learn new things about clients to grow relationships fast and boost sales even faster.

Helping advertisers understand what eMedia they “really” need:  Learn 10 strategies to deploy and understand to earn expanded integrated media business when you have the client’s attention.  Learn “the” 10 critical sales questions that move conversations forward.  Bryce shares a unique look at the psychology behind advertisers decisions. Plus, a detailed look at social media sales.  

What stats sell and how to use them to move the sale to a close:  Stats are a gold mine for ad sales reps, but there is a danger lurking behind every stat.  Learn how to avoid this “statistical nightmare” and earn business!  Bryce will share 10 stats that will have every sales rep asking for a copy to immediately send to every client!  Wait!  Is that the right thing to do?

Creating multi-media sales proposals that win business:  The importance of grid or package based pricing.  A unique way to close the value/ROI gap between the ad buy and the renewal.  A detailed look at using visuals to sell fast to frazzled clients via phone or in person.  Plus, learn what ad buyers are “really” considering when buying multi-media from you.  This exercise shock some of you!

MEET YOUR TRAINER

 

Bryce Cockerham is a dynamic, entrepreneurial corporate sales manager with a 20+ year record of achievement and success driving growth while providing award-winning sales and marketing leadership in highly competitive markets.  His resume includes local/national sales at The Houston Chronicle (Hearst) and The Augusta Chronicle (Morris).

 

As a National Sales Manager in the Corporate Marketing Division of Morris Publishing Group LLC he drove sales and business development functions for 10 daily newspapers, including new product rollouts, key account management, customer relationship development, contract negotiations, and national and retail home office calls.

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CLICK PLAY ABOVE TO HEAR RYAN and BRYCE TALK ABOUT ONE OF THE MOST CRITICAL SALES QUESTIONS TO ASK ALL POTENTIAL ADVERTISERS! Taking ad sales training to a new level.