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Ryan Dohrn

Ryan Dohrn
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Ryan Dohrn is the creator of the 360 Ad Sales Training system and is a globally recognized media revenue consultant. Ryan actively sells print, digital, broadcast, event sponsorships, exhibit space and radio.

10 Proposal Secrets for Success

I have a number of business quotes I’ve found to be true and that I live by and share in my ad sales training. One of my favorites is, “Always be looking for repeatable patterns of sales success.” That advice most definitely applies to the art of building an ad…

2019 Niche Conference, Nashville, Ryan Dohrn ad sales training

The Niche Super Conference in Nashville was a HUGE success.  Below is a link to download all the ad sales training decks I presented.  I would love the opporunity to offer media sales training on these topics or 40 others to your team.  Please drop me an email to take the…

Control and Command Your Next Sales Conversation

As advertising sales professionals, we all recognize we’re selling in a media landscape that’s tougher than ever before. So what are we going to do to control the conversation with advertisers? How will we command that conversation? And then, ultimately, convert the conversation to a sale?

Iowa Press Foundation 2019 Ad Sales Training

Links to download slide decks from Ryan Dohrn's 2019 ad sales training presentation in Des Moines, IA.  All ad sales training materials are ©Brain Swell Media, LLC.     Click here to download the PDF from 60 Media Sales Ideas In 60 Minutes Click here to download the PDF from…

Reeling In Big Advertisers, 6 Steps to Perfect Ad Sales Prospecting

It’s incredibly tough to get meetings with potential advertisers today. Everyone in media sales knows this! So prospecting, and learning to do it well, is a critical component of ad sales training. I’ve figured out six steps to perfect prospecting that work for me. Put these into practice, and watch…

Getting Advertisers to Spend More with You

Consider this:  You are a busy, dedicated, ad sales professional. Every minute of your working day is committed to doing the best for your advertisers and the media company you work for. When you’re not actually seeing clients or prospects you are researching them or designing effective ad campaigns for…

How Does GDPR Effect Your USA Based Company

So you live in the USA and you think the new GDPR regulations do not impact you?  You could not be more wrong! If you’re questioning whether GDPR will effect you, it takes one simple question to know the answer, Does your company or do any of your clients collect…

5 Steps to Close More On the First Sales Call

It’s a wonderful feeling, isn’t it, that heady, addictive moment when you close a deal! In every ad sales training workshop, I teach, I loudly proclaim, after 28 years and thousands of sales, that feeling just never goes away. For me, it is just as fresh today as it was…

The Case for Sales Categories vs Sales Territories

In my ad sales training and coaching, I am asked about categories vs. territories all the time.  My collegue Lou DeLone wrote his views on this topic and I thought I would share his insights with you here in our monthly ad sales training blog.   The Case for Sales…