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Ryan Dohrn

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Ryan Dohrn is the creator of the 360 Ad Sales Training system and is a globally recognized media revenue consultant. Ryan actively sells print, digital, broadcast, event sponsorships, exhibit space and radio.

Asking for the Order: New techniques to close the sale without acting like a salesperson

There are usually two points during every sales call that are mildly awkward. Most salespeople will say that those two are the beginning and the end of every scheduled sales call with a prospective client, since both of these can present a unique set of challenges. At the beginning of…

Think Like A Doctor to Sell More Ads

Every single sales call with an advertiser is valuable. So valuable that you do not want to waste time asking questions that will not help you close the deal. After 30 years of selling and marketing media, I find that you have three to five questions, and that is about…

On Demand Ad Sales Training

Watch & learn 100% online.  On-DEMAND video ad sales training. Choose from the 2 media sales training tracks below. "I've spent 50 years in advertising sales... Ryan, your online training is the best I've seen, and I've seen a lot." - Jim Leavell, Hill Country Visitors Guide "Ryan's media sales…

Helping Advertisers Prepare for the Buying Bump , 10 Ideas to Update Your Media Sales Game

All research points to a buying bump that is set to occur. We see citizens getting back to some level of normalcy, signaling that many buying habits will soon come back into play. Yet, our advertisers are still throwing us the same COVID-based objections. Do they not want to get…

Has COVID Killed Relationship Selling?

What do the years 1990, 2001, 2007 and, 2019 all have in common?  These years represent bad times in the American economy.  Technical recessions in America.  Times when we had to reinvent our sales game and adjust for the circumstance.  So, why does the era of selling amidst COVID feel…

10 Ad Sales Training Habits to Boost 2021 Sales

2020 was an absolutely c-r-a-z-y year in the media sales business, one we’ll never forget.  As an ad sales training coach, it’s time for me to pump you up for a MUCH better 2021—a year that’s filled with some crazy media sales success! The question is, what are we going…