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Ryan Dohrn

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Ryan Dohrn is the creator of the 360 Ad Sales Training system and is a globally recognized media revenue consultant. Ryan actively sells print, digital, broadcast, event sponsorships, exhibit space and radio.

Bring in 50 New Advertisers

I am often asked about tools for prospecting.  As you all know, having a process, any process, is better than no process at all.  This 100% applies to prospecting for new advertisers.  To that end, I spend an entire day on location in ad sales training teaching my prospecting idea…

Digital Pricing Strategies To Make Money

Internet consultant Ryan Dohrn offers strategies to media companies to make money using correct and accurate pricing. Pricing your digital assets can be tough due to the large number of products and variables in your marketplace. There are three factors I would advise you to consider: competition, base line pricing…

Getting Out Of The Ad Sales Rut

I am often asked by senior level ad sales people advice on getting out of an ad sales rut.  What does this mean?  It can vary person to person, but in most cases, a senior level ad sales rep is either worn out from selling the same thing to the…

What is SOV, Share Of Voice in Online Advertising?

I am often asked about SOV in many Requests For Proposals (RFP) received by my media clients.  What is it and how is it calculated?  SOV stands for "Share Of Voice". In comparison to other advertisers, what is a certain clients' share of the total impressions you will deliver in…

5 Critical Sales Questions Every Ad Sales Person Needs to Know and Ask

I wish I could say I was surprised when I go on an ad sales call with a client and they talk about their media product for the first 20 minutes of the ad sales meeting. Why do sales people talk so much? In most cases, it is bad training…

About 360 Ad Sales and Founder Ryan Dohrn’s Bio

Ryan Dohrn is the Emmy award-winning creator of the 360 Ad Sales Training system and is a globally recognized media revenue consultant to over 500 companies.   Unlike other media sales training consultants, Ryan actually sells advertising EVERY day! Most recently, Ryan earned his Psychology of Leadership Certification from Cornell University.  …

BOOSTER Ad Sales Training

360 AD SALES TRAINING MEMBERS ONLY!   ATTENTION MEMBERS:  Due to the changing nature of the media sales business, Ryan is updating all the main training topics with new information.  So, we are moving all monthly booster videos into the core ad sales training program.  The core programs are being updated…

Ad Sales Training Videos – 17 hours of Ad Sales Training, watch NOW online!

Watch & learn 100% online.  On-DEMAND video ad sales training. Choose from the 3 media sales training tracks below.  --- Members, click here to login! ---  "I've spent 50 years in advertising sales... Ryan, your online training is the best I've seen, and I've seen a lot." - Jim Leavell,…

Explore Ad Sales Training Options

Affordable ad sales training with PROVEN results! Ad sales training taught to over 15,000 media sales reps in 7 countries. Media Sales Training Digital Media Sales Training   TV ad sales training, newspaper ad sales training, radio ad sales training, magazine ad sales training and digital media sales training.  

Ad Sales Training For Media Companies

FREE AD SALES TRAINING VIDEO! Topic:  10 Critical Ad Sales Questions EVERY Rep Should Ask! Presented by: Media Sales Training Expert Ryan Dohrn ANTI-SPAM PROMISE:  We will not rent or sell your email for any reason.  We hate SPAM!